A digital platform that encourages creators to share their work in an atmosphere of openness and possibility, while also offering a window into the worlds of fellow artists.
PROJECT NAME
01
reimagined museums
LOCATION
New York
DATE
2018
Designs by Wilcoxson Brooklyn Ceramics, photographed.
MEDIUM
branding, editorial design
Project photography by Leyla Kefeli.
With the emerging viewpoints in contemporary art and the re-shaping notions for displaying artwork within a context, the definition of museums are undergoing a transition. However many artists have been facing the challenge of practicing and sharing art within strict, confined parameters, due to standardized platforms that are a product of the modernization movement.
Not having adequate support for presenting their craftsmanship, artists, artisans, designers experience the problem of separation from their society’s cultural texture. Reimagined Museums gives the opportunity for creators to preserve traditional values through sharing their unique production methods.
02
Tabletop displays of the artists, transformed into poster designs.
03
Tabletop view of art materials by Victoria Manganiello.
Visiting the studios of local artists in New York, Leyla explores the alternate ways for displaying, exchanging and spreading artwork, while examining the processes and the use of craftsmanship, rather than solely the final products.
The tools that have been used by the artists have been photographed as tabletop displays and then transformed into posters. The poster designs and project research have been unified in a website.
04
